In the Superbad intro it shows two silhouette's dancing in a colorful background that constantly changes color. the background colors go from bright yellow to green,blue, red and purple while the silhouette's are changing with the background. They change with a complementary color such as dark blue background with a bright yellow silhouette. The video utilizes the colors as happy, silly and outgoing. The intro's color goes well with how the movie is about. The movement and the music also add to the movie's style. I believe even if the video was muted and without all the slick dance moves it still comes across as a sill funny type of motion graphic.
In the intro's they both show similar styles of color in the videos. In the Mad Men intro it shows a silhouette of a man in a suit who jobs off a building. The major colors in the video are black and red. Black is a misunderstood color, for one black is not a color but the absence of color. Black is often associated with death but in this intro it has more meaning. Black is also the color of elegance and class. Which is what the show's fashion is about: class. Black in this video can also be associated with mystery and inconspicuous; which is also a major theme of the show and the main character. The other color that the designer have utilized was the color red. Red in this video is used with black to make it stand out. Red is the symbol of power, in the show it's every man for himself. With the era of marketing, rising in power is very appropriate. The video's color gives off a deep and serious type of vibe. The designer definitely used the appropriate color scheme for the show.
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